After nearly two decade of gradual adjustments, the corporate design is adopting a fresh, more streamlined appearance. The goal was thus to strengthen the agency's brand, which has represented creative excellence for almost four decades.  
 
The essence of Scholz und Friends' identity is embodied in the initials 'S' and 'F.' This forms a monogram, serving as a symbol of friendship and solidarity, succinctly representing and digitally embodying the brand in the most minimal space." For the first time, we are creating a trademark with the Monogram that will become a seal of quality for the creative work.

Designteam: Matthias Spaetgens, Olivier Nowak, Malte Preiss, Juergen Krugsperger, Ellena Kronester, Felicitas Diepolder.

Made at Scholz and Friends.

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